'It was memories of a more elegant way of dressing that led Charlie Brear to create her eponymous ready-to-wear debut collection. Growing up on the outskirts of London in the late ‘70s, she remembered women seeming much more glamorous. Not that she was surrounded by a sea of couture - rather, the absence of denim as the casual go-to, had women reaching instead for prints, refined separates and easy dresses. Exactly the Brear aesthetic.
But there is nothing retro about the label. Ultimately it was the search for covetable pieces, as lustful as they are practical for a busy lifestyle, that inspired the collection.
Former stylist, Brear, knows the importance of how shoes can make or break a silhouette, but that modern women no longer save some outfits for heels and an off-duty wardrobe for flats. So each piece has been designed to work high or low, day or night and for any eventuality. This parallel of style and ease also inspired the use of couture fabrics in basic essentials, such as washed silk camisoles and structured lace and leather t-shirts, and the surprise contrast of casual, denim weave in gowns and dramatic bell skirts.
Fabrics, including the cotton lace and leather, were sourced in the United Kingdom and Europe, with key designs in printed silks coming from Belgium and Italy. Stand-out, signature pieces include a revolutionary three-piece leather and shearling jacket, a reversible kimono that nods to luxurious lounge dressing, and flattering mid-length fluid, silk culottes. Supporting British industry is important to Brear, who is producing and manufacturing the entire label in the UK, as is the development of signature unique prints, which have been designed by her in-house team.
Brear takes a couture spin on the everyday, while never compromising on what that day could become.'